Transfar Chemicals

Transfar Chemicals stands as a prominent international leader in the textile chemicals industry, with a significant global presence. Boasting a comprehensive portfolio of over 2000 products, Transfar Chemicals supports all stages of textile processing, from pre-treatment to finishing. The company is dedicated to delivering high-quality, environmentally friendly, and sustainable solutions to its customers. Ranking among the top 50 conglomerates in China, Transfar generates an impressive €15 billion in annual revenue. Though headquartered in Hangzhou, Transfar’s strategic vision and global operations have cemented its status as a key player in the international textile chemicals market.

33 Kotti, deeply rooted in Indian cultural heritage, is committed to creating eco-friendly incense sticks, dhoop, diyas, and similar products with a focus on sustainability. The brand is dedicated to preserving and honoring traditional practices while empowering rural communities across India. 33 Kotti emphasizes producing environmentally-conscious ritual items using panchgavya and aims to celebrate and sustain these age-old traditions through their mission to support eco-friendly living and rural empowerment.

1 Week each Brochure

2021 – 2024

Print Media

Challenge:

We aimed to create visuals that captured luxurious textures and evoked a sensory experience of comfort. This challenge was to bridge the gap between seeing and feeling, allowing the audience to almost touch the essence of the brand. By focusing on visual storytelling, we intended to communicate the brand's luxurious and comforting nature. The imagery needed to transcend mere aesthetics and invoke a deeper sensory connection. The goal was to ensure that every visual element effectively conveyed the brand's essence, effectively communicating the essence of transfer chemical brand through the power of imagery.

Challenge:

We aimed to create visuals that captured luxurious textures and evoked a sensory experience of comfort. This challenge was to bridge the gap between seeing and feeling, allowing the audience to almost touch the essence of the brand. By focusing on visual storytelling, we intended to communicate the brand's luxurious and comforting nature. The imagery needed to transcend mere aesthetics and invoke a deeper sensory connection. The goal was to ensure that every visual element effectively conveyed the brand's essence, effectively communicating the essence of transfer chemical brand through the power of imagery.

Solution:

While designing the transfar chemicals brochure we meticulously selected images that evoke a sense of coziness and luxury, ensuring that each picture tells a story of ease and relaxation. Our goal was to capture the essence of the brand’s commitment to understanding and meeting customer needs. The colours symbolizes perfection, faith, softness, and cleanliness. Each image was meticulously crafted to highlight the plushness and inviting nature of the fabrics, making the softness almost tangible. The primary aim was to focus on the product, ensuring that its quality and softness were the central themes. Through strategic use of imagery, we sought to make the softness almost palpable.

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